In a world of content saturation, businesses need to find new and engaging ways to excite their audiences. Video marketing is not new, but it is gaining momentum as email use on mobile devices and tablets continues to increase and now exceeds email openings on desktops. With the rise in popularity of YouTube and Vimeo, video marketing is no longer as challenging and time consuming as it[…]
Why you need to use video in your marketing
This time of the year tends to bring out the best of people. It is seen as a time of giving, hope, friendship, family and reflection. It is also the time that we are treated to some of the best advertising of the year! “The excitement, buzz and creativity around Christmas adverts shows that this ‘ads as entertainment’ moment is quickly becoming a great British cultural export,[…]