As we all know kids love to ask questions and drill down to the essence of things. Why this? Why that? How come? But why? It sometimes drives us parents crazy, but it also teaches us a really good marketing lesson. The better you understand your target market the better you can connect with this target market, which results in the most effective way of marketing. The[…]
Want to know what questions to ask your target market? Listen to your kids!
At this time of the year I love reading all the marketing and consumer trend spotting reports for the upcoming year. Although the marketing trends don’t dramatically change from year to year, they’ll evolve and sharpen or can be used in a different way. As a business it is always good to know about these trends and use them to your best advantage. New York agency JWT[…]
Top 10 worldwide Marketing trends 2013