Showing posts tagged with: content marketing

Websites That Work

by Sasha Reid

There was a time, not that long ago, when it wasn’t yet a given for a business to have a website, let alone one with a recognisable function beyond being an online brochure. Terms like content management system (CMS), search engine optimisation (SEO) and user experience (UX) weren’t yet part of our language. Content marketing had yet to emerge as a defined type of marketing, and website[…]

Read more

Websites That Work

The 80/20 rule for social media

by Sonja van den Bosch

We’ve all heard of the 80/20 rule. It applies to time management – you’ll get 80% of your results from 20% of your efforts. It also applies to finance – 80% of your profitability will come from 20% of your clients. The 80/20 rule helps us to prioritise and be more effective. When engaging with your audience on social media, you should also apply the 80/20 rule.[…]

Read more

The 80/20 rule for social media

Cut through the clutter

by Sonja van den Bosch

We live in a world with information overload. The internet is becoming more and more crowded. We get more and more messages thrown at us via all different types of media channels and it seems like there is less and less downtime. The upside is that we have many more communication tools available to get in contact with our potential clients and customers, but the new challenge[…]

Read more

Cut through the clutter

THOUGHTS FROM THE HEART

Inspirational marketing is about being true to yourself, being aligned with your core values and doing something you truly believe in and are passionate about. It is about creating meaningful relationships with everyone you encounter. It is about thoughts from the heart.

Receive the Latest Marketing Insights

Explore More Stories

ARCHIVES