Showing posts tagged with: content creation

The 80/20 rule for social media

by Sonja van den Bosch

We’ve all heard of the 80/20 rule. It applies to time management – you’ll get 80% of your results from 20% of your efforts. It also applies to finance – 80% of your profitability will come from 20% of your clients. The 80/20 rule helps us to prioritise and be more effective. When engaging with your audience on social media, you should also apply the 80/20 rule.[…]

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The 80/20 rule for social media


Inspirational marketing is about being true to yourself, being aligned with your core values and doing something you truly believe in and are passionate about. It is about creating meaningful relationships with everyone you encounter. It is about thoughts from the heart.

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