Showing posts tagged with: connectedness

The Secret to Leading a Fulfilling Life

by Sonja van den Bosch

With so many things competing for our attention, it is difficult to know whether to prioritise our home, career, family or ourselves. I love this research from a 75-year Harvard study that re-enforces the power of connectedness. The Grant and Glueck study dates back to 1939 and tracked the physical and emotional well-being of two groups: 456 poor men growing up in Boston from 1939 to 2014[…]

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The Secret to Leading a Fulfilling Life

Using the heart to build customer loyalty

by Sonja van den Bosch

In recent years, we’ve seen a surge in the use of live chat, messaging tools, online apps and software that automate the servicing of customers to improve business efficiency and reduce costs. As a greater number of organisations are focusing on customer self-help, the old-fashioned human to human customer service and interaction is being slowly pushed aside. And this is concerning as people are becoming progressively disconnected[…]

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Using the heart to build customer loyalty

Three Gifts…

by Sonja van den Bosch

February is always a special time for me. It is the month that I founded Twinlife Marketing, now 8 years ago. It is the month where I take time to reflect on the journey so far and check in whether my love for Twinlife Marketing is still going strong. As I look back on the crazy, wonderful and sometimes challenging learning experience that building Twinlife Marketing has[…]

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Three Gifts…

THOUGHTS FROM THE HEART

Inspirational marketing is about being true to yourself, being aligned with your core values and doing something you truly believe in and are passionate about. It is about creating meaningful relationships with everyone you encounter. It is about thoughts from the heart.

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